Star Persona

What is a Star Persona?

• The brand image that is built for an artist or band 
• Something which appeals to their audience and sells their music
• What people expect when they see a video by the artist / band
• Their ‘reputation’

Star personas are often created through a combination of elements such as:

• Costume
• Make up
• Lyrics 
• Body Language and Facial Expression 
• Behaviour and Attitude 
• Music Videos 
• Social Media Posts and Websites 

Social Media 

This is the home page of the Linkin Park Website and they have recently updated their page to show that they have released a 20th anniversary for one of their albums and this page helps  to show the mixture of different styles of song that they involve into their 

music such as metal, hip-hop and electric all into one style that they have made their own especially in the album that they are rereleasing for its 20th anniversary for its first debut Album

An example of a strong star persona would be Frank Sinatra.